THE STRUGGLE TO WORK IN FASHION

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The Struggle to Work in Fashion

From Passion to Profession

Breaking into the fashion industry is a dream for many, but in Pakistan, the journey is far from easy. Passion alone isn’t enough — the road to turning your creativity into a career can be filled with obstacles.


Limited Career Awareness

Most people believe that fashion is only about designing clothes, but the industry is much more diverse. There are numerous exciting paths such as styling, fashion marketing, merchandising, content creation, and more. Understanding these different roles can open up a world of opportunities beyond traditional designing.

Solution: Educate yourself about the various facets of the fashion industry. Explore roles in styling, marketing, merchandising, and more to find your unique fit.


Lack of Job Opportunities

Aspiring fashion professionals often find it difficult to land paid work or internships. The industry is competitive, and entry-level roles are few and far between.

Solution: Start by building your portfolio through freelance projects, collaborations, or by assisting established professionals. These experiences can be valuable stepping stones.


Gatekeeping & Lack of Connections

In many cases, it feels like you need insider connections to even get a foot in the door. This gatekeeping can be discouraging for newcomers.

Solution: Attend local fashion events, become active in online fashion communities, and network strategically. Building genuine relationships can open unexpected doors.


Unpaid Work & Exploitation

It’s all too common to encounter internships and jobs in fashion that offer no compensation. This exploitation can be disheartening and unsustainable.

Solution: Know your worth. Set clear boundaries and don’t be afraid to negotiate. Internships should provide value both ways — you deserve fair treatment and compensation.


Limited Fashion Education & Training

Many aspiring fashion professionals wonder, “Where do I even learn the right skills?” Access to quality fashion education and training is often limited.

Solution: Make use of online platforms, enroll in workshops, and follow industry experts on social media. Continuous self-learning is key in such a fast-evolving field.


Final Thoughts

Yes, the struggle is real — but with passion, persistence, and the right strategies, doors can and will open. You’re not alone on this journey.

💬 Comment below — what’s your biggest challenge in fashion?

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